Web3War

Powerful Gaming Branding

Industry

Gaming

Capabilities

Branding /

Design

Location

London,

United Kingdom

Year

2023

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Brand

WEB3WAR is the free-to-play, seasonal content-oriented first-person shooter incubated by Zilliqa Blockchain.

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Challenge

W3W needed a distinctive branding approach to stand out in a crowded gaming market and create a memorable visual identity.

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Solution

To address this challenge, Twentynine developed a bold branding strategy featuring a striking neon yellow and black color scheme. This combination was chosen for its high visibility and strong contrast, ensuring the W3W brand would be both eye-catching and easily recognisable.

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Result

The new branding effectively captured attention and enhanced brand recall, helping W3W stand out among competitors.  W3W has been endorsed by several elite esports teams and established partnerships with Google and Microsoft.

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Let's see if we're a good fit.

Let's see if we're
a good fit.

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