NIKURA
Social Media Strategy
Industry
Beauty &
Self-Care
Capabilities
Photography / Videography / Design
Location
London,
United Kingdom
Year
2025
Brand
Nikura is a UK-based brand specializing in pure essential and fragrance oils, thoughtfully crafted to suit every mood and moment.
Challenge
Nikura partnered with Twentynine to develop a comprehensive Nikura social media strategy aimed at strengthening their online presence. The goal was to create a consistent, engaging approach that would boost brand awareness and foster stronger connections with their audience.
Solution
We took full ownership of Nikura’s social media strategy, creating visually appealing content tailored to highlight the brand’s natural, ethical values. Our scope also included designing newsletters and providing website redesign support. The content balanced education, lifestyle inspiration and product promotion to build a loyal and engaged community.
Result
With a unified and strategic digital presence, Nikura significantly strengthened its online engagement and brand recognition. Within the first few months, their follower count grew from 28k to 32k. The ongoing partnership continues to deliver fresh, high-quality content that aligns perfectly with Nikura’s mission and resonates deeply with its target audience.
