Kilig
Bold Brand Revamp
Industry
Beauty &
Self-Care
Capabilities
Photography / Videography
Location
Vilnius,
Lithuania
Year
2023 – 2024
Brand
/kili∙g/ is a skincare brand that brings you kilig moments – simple, playful occurrences everyday.
Challenge
Kilig needed to refresh its visual identity. The challenge was to effectively showcase its diverse product lines, each with unique attributes and colors, while standing out in a crowded market and ensuring easy consumer recognition.
Solution
Twentynine developed a visual strategy for Kilig, creating a cohesive yet distinctive identity using monochromatic themes tailored to each product line.
Result
This tailored visual strategy has helped Kilig achieve a 33% increase in brand growth across both online and offline platforms.
